Business & Tech

Troy and MJR Digital Cinemas Announce $16 Million Deal

The new project at the southeast corner of Maple and Livernois is expected to open in spring of 2014.

The following information was submitted in a press release. 

MJR Digital Cinemas has announced the all new MJR Troy Grand Digital Cinema 16 coming to the City of Troy. Ground breaking is scheduled for September 2013 and the new MJR Cinema will open in late April or early May of 2014.

This new project, located at the southeast corner of Maple Road and Livernois in the City of Troy, will house 16 screens with 3200 seats in 74,000 square feet.  MJR Troy Grand will bring 70 new jobs to the area, and the project expects to draw over 800,000 patrons per year to the site.

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The MJR Troy Grand will have all of  the amenities patrons have come to love at MJR, including a preview screen in the lobby showing continuous movie previews, five auditoriums equipped to show movies in the high definition 3-D format, MJR’s free refill policy on pop and popcorn, and their free, patron friendly, Movie Rewards Program.

In addition to the fabulous amenities, this new 16 million dollar project will have the MJR Epic Experience™ in one of the 16 auditoriums.  This large 460 seats auditorium will feature an 80 x 48 foot screen, over stuffed leather like loungers chairs with 56 inch spacing that are 3 to 4 inches wider than typical movie theatre seating, and the Dolby Atmos sound system. In addition this theatre will feature the MJR Studio Bar & Lounge in the lobby.

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“Troy has great demographics and is the perfect community in which to build a brand new and truly state of the art facility,” MJR CEO and Founder Michael Mihalich said. “MJR is very excited about this fabulous opportunity and is looking forward to being an active participant in the Troy business community.”

“The City of Troy is so proud to partner with MJR in transforming the Maple Road-Livernois corner into a first class entertainment destination,” Mayor Dane Slater said.  “MJR is an outstanding Michigan owned and operated company bringing quality entertainment to our community.”

This will put MJR’s screen count at 148 screens in 9 locations. MJR Digital Cinemas have been serving Southeastern Michigan’s entertainment needs for over 33 years, a Michigan company locally owned and operated.


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