Troy and MJR Digital Cinemas Announce $16 Million Deal

The new project at the southeast corner of Maple and Livernois is expected to open in spring of 2014.

The following information was submitted in a press release. 

MJR Digital Cinemas has announced the all new MJR Troy Grand Digital Cinema 16 coming to the City of Troy. Ground breaking is scheduled for September 2013 and the new MJR Cinema will open in late April or early May of 2014.

This new project, located at the southeast corner of Maple Road and Livernois in the City of Troy, will house 16 screens with 3200 seats in 74,000 square feet.  MJR Troy Grand will bring 70 new jobs to the area, and the project expects to draw over 800,000 patrons per year to the site.

The MJR Troy Grand will have all of  the amenities patrons have come to love at MJR, including a preview screen in the lobby showing continuous movie previews, five auditoriums equipped to show movies in the high definition 3-D format, MJR’s free refill policy on pop and popcorn, and their free, patron friendly, Movie Rewards Program.

In addition to the fabulous amenities, this new 16 million dollar project will have the MJR Epic Experience™ in one of the 16 auditoriums.  This large 460 seats auditorium will feature an 80 x 48 foot screen, over stuffed leather like loungers chairs with 56 inch spacing that are 3 to 4 inches wider than typical movie theatre seating, and the Dolby Atmos sound system. In addition this theatre will feature the MJR Studio Bar & Lounge in the lobby.

“Troy has great demographics and is the perfect community in which to build a brand new and truly state of the art facility,” MJR CEO and Founder Michael Mihalich said. “MJR is very excited about this fabulous opportunity and is looking forward to being an active participant in the Troy business community.”

“The City of Troy is so proud to partner with MJR in transforming the Maple Road-Livernois corner into a first class entertainment destination,” Mayor Dane Slater said.  “MJR is an outstanding Michigan owned and operated company bringing quality entertainment to our community.”

This will put MJR’s screen count at 148 screens in 9 locations. MJR Digital Cinemas have been serving Southeastern Michigan’s entertainment needs for over 33 years, a Michigan company locally owned and operated.

Marv Rein May 21, 2013 at 01:59 PM
< every fake name used on this blog,,in my Book, is the leader,of the topic. so a pro Mayor Slater fake name,,to me is Mayor Slater and as go the others> Marv rein== Marvin Reinhardt..only one in the phone book..60 years Troyite.,I rather talk and disagree,,and understand the divisions ,,and normally on very thought plan.,,
Lori May 21, 2013 at 02:00 PM
Just another wonderful reason to live in Clawson. Excellent event and hopefully they will landscape it with plenty of trees to keep in tune with the greening of Troy and Clawson.
Marv Rein May 21, 2013 at 02:07 PM
Yes,watching, the great Clawson fireworks,sitting on top of that building bbq-ering drinking some Kool-aid, smoking my cigars, will be a hoot. the view that large building across from city hall.of the Detroit fireworks,,is great too.
Marv Rein May 21, 2013 at 02:16 PM
Please pray/salah/do medication/etc..for good health.for this outstanding Troy City Council Member, for thinking "outside" the box.
Amy D May 21, 2013 at 02:49 PM
Thank you for taking care of this corner too long neglected. My family often talks about saving it if we ever win the lottery but that dream was dashed again over the weekend. We'll look fwd to movies there & will find a new spot to focus our dreams on. Kudos to all who made it happen!
Jeff S. May 21, 2013 at 05:30 PM
I think you misspelled "Führer". Looks like we've successfully invoked Godwin's Law, yet again.
Bill Therrian May 21, 2013 at 05:47 PM
Wow...This is terrific and very exciting news....Looking forward to this wonderful idea taking shape so we can enjoy the movies.
William Therrian May 21, 2013 at 05:47 PM
Wow...This is terrific and very exciting news....Looking forward to this wonderful idea taking shape so we can enjoy the movies.
Patty Hoffman Sheridan May 21, 2013 at 06:10 PM
Can I suggest to the powers that be in Troy that you ask MJR to add a large "Bicycle Rake/Area" for "Bicycle Parking"...being so close to area neighborhoods I can see that a lot of kids/people might like to "ride their bikes" to the movies and would need a safe place to park. Especially for younger "none drivers" during the summer when kids are home from school. Thank you!!
Patty Hoffman Sheridan May 21, 2013 at 06:14 PM
*Bicycle Racks* and *non-drivers* Sorry about the typos!
Jeff S. May 21, 2013 at 07:00 PM
Thanks for participating in the discussion, Marv!
John David May 21, 2013 at 07:22 PM
This is a good idea since it is so close to so many neighborhoods.
Clawson Citizen May 21, 2013 at 07:41 PM
I know what corner i will avoid now! Has anyone even heard this was in the plans?!? I sure did not! And was there a study done with traffic, noise etc? A movie theater? We have a huge one already at 14 & i75! And i thought movie theaters were struggling because so many ppl rent, in demand etc their movies now? Being disabled, this does nothing for me as i camnot sit that long in a theater. My heart actually sank when I read this. Oh well, money talks as always in Troy.
Patty Hoffman Sheridan May 21, 2013 at 07:49 PM
Not every establishment works for everyone. What did you hope would take it's place? I think anything is better than that eye-sore boarded up (probably "critter infested") old building(s) on that corner. I think all other restaurants in the area will benefit too. Also property values will probably increase in the area with more businesses doing well. Plus "date night" for a lot of kids/teens/other adults just got more convenient. It's not a drive in so I don't see how "noise" would be a factor. Having this location "looking attractive" again will hopefully help bring other businesses to the area (maybe someone will take the old flower shop spot on Main & Roth)....I respect your opinion, but I also live in Clawson and I'm thrilled.
Charles Rondeau May 21, 2013 at 09:21 PM
After looking at the empty buildings behind McDonalds and Arby's for God knows how many years, I'd be willing to have just about ANYTHING new on that whole corner. Good going, Troy!
Dan May 21, 2013 at 10:34 PM
My family lives in a neighborhood close by. We are thrilled! I think there is a much better development opportunity in this area than the champs élysées oft talked about for the golden corridor.
Dan May 21, 2013 at 10:48 PM
I wonder if the Psychic across the street knew before any one else. :)
Gerald Maliszewski - RE/MAX May 22, 2013 at 03:25 PM
Looking forward to the the redevelopment. There are so many buildings that might get a new facelift because of the increased attention. One positive change leads to other positive changes is my belief.
Keep Troy Strong May 22, 2013 at 04:01 PM
So true, Gerald. Luckily we've seen citizen outcry for positive changes begin to affect more positive growth as well. We saved our library, funding was kept for the Museum and Nature Center, and we're seeing movement in rebuilding services. Building up business revenue will strengthen ALL of that!
Mark Itall May 22, 2013 at 04:38 PM
Marv, Congratulations on giving yourself a big heaping of undeserved credit about the MJR project. You must be so proud.
Marv Rein May 22, 2013 at 04:52 PM
1st..I voted and still support CM Henderson. 2nd. yes,very happy in Blocking a I-max asking to be built next door, to the Troy library. 3rd.MJR is a Troy business.4th Troy's business tax is based, "asset" based<chairs.computers,stock, and etc,,for taxes,and by the sounds,of the luxuries for their costumers, Troy will get a a lot.of tax,,out this style of movie going.
Timothy Rath (Editor) May 22, 2013 at 05:25 PM
KTS and Marv, let's get back on track, about the movie theatre. We can talk about the library and nature center elsewhere.
Patty Hoffman Sheridan May 22, 2013 at 07:15 PM
Marv...just curious, why is your typing so "strange" (way too many periods and commas, etc.) very distracting to the reader.
Marv Rein May 22, 2013 at 09:09 PM
srry about this way, this " hick " communication skills, I more of a do-er, then, a typist. since my posts r deleted..I'll go back,and do what I do best. plez 4give me, 4 trying to communicate
Marv Rein May 22, 2013 at 09:25 PM
1st people complain,I'm too general in my post,,then when I try to bring some history, to the subject, attacked again,for history of the subject, an the ....and ,,, are Morse code breaks,for new slant or subject change. and KTS is undelet-able.in.the debate seems a little one sided.
Dan May 22, 2013 at 11:49 PM
You need to publish a cheat sheet Marv. How else can we decode your insight without the appropriate enigma machine?
Mark Itall May 23, 2013 at 12:03 AM
Marv, The debate probably seems one-sided to you because it isn't a debate. Just people registering their opinions. This cleans up the KMart nicely, next is the eyesore behind the McDonald's as Charles Rondeau noted. Have not seen those included in the project.
Marv Rein May 23, 2013 at 12:46 AM
< KTS post was a talking point > the " code " enigma machine used by the Nazi's during ww2..many were destroyed right after the war,,few that made, the museums were disable.[2] cheat sheets ? Troy has bragged,that over 90 differ languages are in use. What language ? [3]when?? did I ever speak, negative about the Movie project ??
Marv Rein May 23, 2013 at 02:01 AM
?? the word "we" seems to be used by many,,please define the word "we", please.
Timothy Rath (Editor) May 23, 2013 at 02:26 AM
Thanks for contributing your comments. Stay tuned for the follow-up(s)!


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